Do you remember a time when you had to blow your own trumpet, so to speak, and convince others you could handle a particular task or fulfil a particular role well, perhaps when applying for a job you truly wanted? It can feel very awkward, can’t it—not to mention downright pushy!
Ever since my first novel was published, I have had to promote myself in ways I would never have dreamed of doing earlier on. I thought I was becoming more used to it and beginning to see it as merely a necessary part of the writing journey. Yet, recently, I felt daunted all over again when I filled in an author submission ‘pitch’ for a potential publisher of my next non-fiction book I am currently completing. This form consisted of only five questions, but each one necessitated much thought and re-writing. And two in particular made me cringe as I tried to answer them as best I could.
The first of these asked, ‘How will new readers benefit from your book?’ Now, I am indeed passionate about this book I am writing. It deals with the many words we all speak and write throughout our lives and urges us to leave a life-giving legacy behind us when we share them with others. I believe one hundred per cent in the thoughts it contains and sincerely hope and pray they will indeed benefit and build up many of my readers. Yet, it still seems presumptuous to me to declare with certainty, in black and white, ‘My readers will benefit from this book in the following ways …’. What happened to any humility I might have gained over the years?
Another question I sighed over asked, ‘Why are you qualified to be the person to write this book?’ Hmm! I do have a couple of tertiary degrees and diplomas in the areas of language, education, theology and ministry. I have written nine other books and hundreds of blogs. I have also spoken in all sorts of meetings in recent years, had many conversations with people and written countless emails. Yet, surely in stating all this on that form, I would be loudly blowing my own trumpet?
This strange saying ‘blowing our own trumpet’ apparently refers to past days when heralds sounded trumpets to let everyone know the king was coming! Instead, Jesus, our King, set us such a perfect example of true humility and grace when he put everything aside, came to this earth in human form for us and died a criminal’s death (Philippians 2:6-8). What a contrast! And we too are called to have that same heart of humility today.
Don’t be selfish; don’t try to impress others. Be humble, thinking of others as better than yourselves … You must have the same attitude that Christ Jesus had. Philippians 2:3, 5 NLT
This is the attitude I indeed want to have in all my writing and speaking and in life in general. Yet, we are also called to use our God-given gifts to their fullest extent to bless others and draw them closer to God—and I want to be faithful in doing that too. It can be tricky, to step out in confidence yet also to remain humble—but let’s keep trusting God to show us how.
Jo-Anne Berthelsen's Blog 