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Posts Tagged ‘business cards’

Jo 12It was the second last day of our wonderful holiday in the South Island of New Zealand. We had arrived at the wharf in Picton for our ferry trip to Wellington, only to discover the ferry was cancelled. So … what to do during those extra hours until the afternoon ferry arrived? At that point, I admit I felt a little miffed that our plans for our afternoon in Wellington were foiled.

In the end, we visited a museum and enjoyed a delicious morning tea. Then I noticed a jewellery store I had not previously explored.

‘I’ll read my book in the car,’ my husband speedily volunteered. ‘But make sure you buy something for yourself!’

After wandering around the shop for ages, I chose an inexpensive pair of paua shell earrings.

‘This is all part of our Golden Wedding anniversary celebrations,’ I told the young girl serving me. ‘They’ll always remind me of our beautiful time here.’

‘You don’t look old enough to have a Golden Wedding anniversary!’ the store manager/owner who had joined us by then commented.

‘I’m seventy-one,’ I told her, all the while thinking what a good salesperson she was.

No!’ she responded, shocked. ‘Your skin’s so smooth. You look about fifty-eight to me! What’s your secret?’

I laughed and was about to give some flippant answer, but felt a clear check in my spirit. In that moment, I saw my opportunity to say something of much more lasting value instead.

‘Well,’ I began, ‘my husband has been a minister all our married life. Both of us have a firm faith in God and are connected closely with a church community—so I think when you are at peace inside you, then that makes a big difference overall.’

The older lady nodded, her eyes big.

‘But what have you yourself done in your life?’ she asked then.

I told her briefly about my various occupations, that I myself had trained for ministry in my late forties and also had become a writer in my late fifties. We talked then about how important it is to keep learning and growing in our lives, to which she strongly agreed.

‘And what books do you write? Do you have a card or something, so we can look you up?’ the younger girl burst out then.

I explained how my books have a lot of ‘faith content’, then fished in my bag and found two business cards, hoping and praying both women would indeed look me up and read what I write the books I do write. After chatting for a while longer, I eventually left, in awe of how God had managed to use this little window of time in my life when I was feeling quite miffed to share something at least with these women of the difference faith in our loving God can make in our lives. My words were no doubt inadequate, yet I was sure God could still use them in some way.

We have a wonderful ‘secret’ to share, don’t you think? So let’s endeavour, in all gentleness and grace, to do just that.

Always be prepared to give an answer to everyone who asks you to give the reason for the hope that you have. But do this with gentleness and respect … 1 Peter 3:15

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I watched the man’s earnest face as he talked—and my heart went out to him. At the last minute, just as he and his wife left the bookstore where I was promoting my books, he had rushed back inside to talk with me about his own writing. I had noticed him earlier, quietly standing to one side while his wife bustled about from shelf to shelf, choosing books and dropping them into an almost overflowing basket. It seemed to me he had had plenty of opportunity to chat with me then, but had he been a little embarrassed to put his dream of writing into words? Did he perhaps feel others would laugh?

Whatever his reason, I was determined to answer him as best I could. You see, I remember how hard it was for me to display my ignorance and ask those tentative questions about writing my own first novel. I remember how impossible the whole dream felt. I remember how even I myself had trouble imagining I could create a story others might want to read. Yet I desired to do it—with all my heart.

‘What do you think is the most important thing above all to know in order to write a book?’ he barked at me, staring me straight in the eye.

This gentleman wanted a quick, honest response, I could see. My mind darted this way and that—there were so many things he should know, so many pitfalls he needed to be warned about.

In the end, I told him I have to know it was what God wants me to do. No, that doesn’t mean I announce to one and all that God told me to write this book—which does make it awkward if no one thinks it’s very good! For me, however, I need to be able to sense God’s delight in what I am creating and to be strengthened by the Spirit as I put in the hard yards required to write the best book I can. I don’t want to pour a year of my life into a project that isn’t going to bear fruit for the Kingdom. And I sensed this was where this gentleman was coming from, too.

We talked for a few more minutes before I gave him my card and told him I could supply him with some notes about getting started in writing if he emailed me. Then he was gone.

Will his book ever materialise? I don’t know—but I suspect it will. At least, I think his has much more chance of doing so than those of the two or three other would-be authors who had approached me earlier in the day. I tried to be gentle and encouraging with them all, although I did stifle a sigh at the young woman who seemed rather overconfident about it all and a little unwilling to listen.

But what is the dream or challenge God has put on your heart lately? Whatever it is, whether writing a book or doing something quite different, I hope you can move ahead with your hand in the Lord’s, listening to his voice and looking for his guidance in whatever shape that might come.

Trust in the Lord with all your heart and lean not on your own understanding; in all your ways acknowledge him, and he will make your paths straight.‘ Prov 3:5-6

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I did not know quite what to expect with my first bookstore appearance a few weeks ago. Despite having five published novels already, I had not previously done in-store book signings. But for my new non-fiction book Soul Friend, I felt it was time for me to taste such an experience.

It was a week day and there were no great crowds around. But then I noticed my table was positioned right next to the children’s section—surely a trap for any doting grandmother! On top of that, I was slap bang on the edge of the store’s coffee shop—another equally serious temptation! Soon, however, I began to focus on the job in hand. How could I engage the attention of those young mums talking nearby? How could I encourage the few customers who passed by my table to stop and take a look?

After a few moments of thought and prayer, I decided the only way was to step out of my comfort zone and instigate some conversations myself. So I gave out my business cards, explained about my books and chatted with anyone who was willing to stop and talk. And how interesting that turned out to be! One couple even invited me to join them for lunch as they told me about the challenges they were facing. I discovered in that bookstore that, however many books I signed or didn’t sign, God had some special appointments for me along the way.

And that is the attitude I took with me into my second and third in-store book signings. At the second store, I was situated right opposite the front door—a wonderful opportunity to engage with people as soon as they entered. Again, I gave out lots of my cards and had some moving conversations with a variety of people, from those new to Australia to a cancer sufferer to some would-be authors. And in it all, I sensed the grace of God at work in my life, irrespective of how many books I signed.

My third in-store book signing was the most diverse and challenging of all, however. This time, I was in a much bigger store and soon found that many people simply walked past my table, eyes down, intent on where they were heading and too busy to stop and talk. A few times I was mistaken for a store worker, despite my ‘author’ badge, and was asked for assistance. I pointed the way to the coffee shop and the toilets. I gave my opinion about the right cards to choose and the right books to buy. I gave an old lady my chair. I even helped lost spouses find each other and children their parents. And in between, I did sign some books. But more than that, again I had some significant conversations with people—those I believe God had for me to meet that day in that bookstore.

Yes, these three events were rather tiring and challenging. And yes, I would have liked to sign more books in the process. But I did my best and tried to engage with those I sensed God had for me to engage with. And that’s all any of us can do, I believe.

May you, like me, be content with stepping out in trust and leaving the outcome of our efforts to God.

Trust in the Lord with all your heart and lean not on your own understanding; in all your ways acknowledge him, and he will make your paths straight. Proverbs 3:5-6

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I wonder if you have experienced how good it is at times to turn from an extremely focused, brain intensive task to a job that requires little thought on your part. We can bemoan how these boring jobs waste our precious time—or at least, that’s what I caught myself doing one day this past week. I had much more important things to do, I grumbled, like preparing for some upcoming talks I’m giving, like cooking, like—well, like actually writing for a change. That would be good, seeing I am a writer!

Still grumbling, I spread out all the paraphernalia for my two easy rote jobs needing to be done, ready to begin my first task—sticking white labels on the back of about three hundred business cards, in order to let customers know about my new website, www.soulfriend.com.au, set up specifically for my new non-fiction book.  I didn’t want to waste the cards I have, so had decided to try this option. Over and over, I removed labels and stuck them on, getting into quite a rhythm in the process.

My second task had a few other components to it. It involved folding five different greeting cards produced by a friend, collecting one of each and placing all five together in a cellophane packet, along with five envelopes, then sealing the packet by ripping off a strip of very light plastic from the top and folding a flap down. Easy really—and again I worked out a kind of system. Except the light plastic strips had a very annoying way of clinging to my fingers and refusing to be shaken off, whatever I did!

But somewhere in the midst of all these mundane tasks, something happened inside me. I began to realise a few things. And I began to suspect they were in fact little lessons my heavenly Father might want me to take note of. Firstly, how thankful I needed to be, I realised, that I actually have a business card and something to advertise! By the grace of God, I now have five published novels and one non-fiction book, plus the ability to speak on a variety of topics. Moreover, how thankful I needed to be for my website itself! One of our daughters had carefully guided me through setting this up—a huge gift and help to me. As well, most of the information on mentoring and spiritual direction/spiritual friendship I was able to include there had come from the many different experiences and resources God has brought my way over the years. I had been given much, I realised—and I needed to share it.

As for my friend’s packs of greeting cards, I began to see again what a privilege it was to do this small task for her. She has gone overseas to a hard place to share the good news with others—what was I doing, sitting in my lounge room complaining? Besides, I have had some lovely conversations with people as I have sold these cards alongside my books in many different venues in recent years. I needed these firm reminders from God, I realised, to set my thinking straight and to gain God’s perspective once again.

Do you perhaps need similar reminders right now too?

Give thanks to the Lord, call on his name; make known among the nations what he has done. Sing to him, sing praise to him; tell of all his wonderful acts. Glory in his holy name; let the hearts of those who seek the Lord rejoice. Look to the Lord and his strength, seek his face always. Remember the wonders he has done … Psalm 105:1-5a

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